Marketing Art
These creatives were used in User Acquisition and other user-facing messaging. Some designs utilize company assets.
We needed a general image for PLAYSTUDIOS social pages (LinkedIn, Glassdoor, Twitter) that represented our office culture. I created this Knolling image by having each object photographed, and then cut apart and assembled into this header image
LINE game ads for Trip Royale and Street Royale (Japan)
GSN Grand Casino launch campaign
Directed the identity refresh for PLAYSTUDIOS
Sponsorship of a wedge on the Wheel of Fortune game show. For the mobile game Wheel of Fortune Slots: The Ultimate Collection
Cash-Out Club Live-Ops event
Cash-Out Club Live-Ops event
Cash-Out Club Live-Ops event
For the Thug Life game, silhouette elements dominated creative testing.
Email campaigns from the Tether Studios monthly newsletter
Adapted from a static image : I created the animation (including painting the arm in different positions) for an email campaign.
Animated Live-Ops quest
Collection quest empty and complete states
UA images for TriPeaks Solitaire
Game cabinet lobby promo on GSN Casino
These Marketing and User Acquisition creatives were made by Colin Adams for Aim Games, Tether Studios, PLAYCO, PLAYSTUDIOS and GSN Games.
Because of the nature of marketing art for games, most elements of these designs contain assets that were not created by me.